Our brand guidelines ensure we stay true to what distinguishes NextEnergy. Always in beta, they offer help to anyone working with our brand maintain consistency. Regardless of whether it's used inhouse or through an external partner. When in doubt, please reach out to kamiel.van.eeuwijk@nextenergy.nl.
Who we are
There is a quiet revolution going on in the energy market. More and more people are discovering dynamic energy - a smarter, fairer way to use energy. They are saving without extra effort, taking advantage of fluctuating energy market prices and helping to balance the energy grid.
The price of energy changes every hour. Lots of wind or sunshine? The price drops - and that benefit is yours. And by consuming when energy is cheapest, you save even more. That's because your rates are based on the prevailing exchange price. Dynamic energy is more affordable, fairer and better for everyone.
We are NextEnergy and we make dynamic energy accessible to everyone who wants to be economical with their energy. With crystal-clear low tariffs, a rock-solid price ceiling and a super-smart app, we make energy work for you - not the other way around. No hassle, but benefits.
The future of energy is dynamic.
We see that the energy transition is getting stuck and people are paying too much for their energy.
We believe that the energy sector should be in service of the consumer.
We offer smart solutions that complete the energy transition at home, so the consumer always has the lowest possible price.
We are a smart energy provider who always puts the consumer first.
We will always deliver solutions that result in a low & fair energy price.
The name NextEnergy
The Next in NextEnergy stands for our forward approach in an energy sector that has come to a standstill. We'd like to get things moving again. In the right direction. The next symbol in our logo resembles this as well. As to say taking the next step in energy.

The icon is made up of the same bars that indicate daily energy prices in our app.
Purpose
Our brand purpose defines what we do. It's our reason to exist beyond making money.
Wij maken iedereen fan van dynamische energie
From avid savers to people who prefer not to deal with energy: wij maken iedereen fan van dynamische energie. By making it easy, personal and economical - whatever your energy needs. Iedereen dynamisch!
Proof
It's how we deliver on our promise.
Voordelig (Affordable)
Energie waarmee iedereen kan besparen. Hoe doen we dat?
Makkelijk (Easy)
Slimme oplossingen hoeven niet moeilijk te zijn. Hoe doen we dat?
Persoonlijk (Personal)
Ieder z’n eigen energiebehoeften. Hoe doen we dat?
Aanstekelijk (Catchy)
Er hangt een nieuwe energie in de lucht. Hoe doen we dat?
Where brand comes in
It’s how NextEnergy connects with the world. Building brand preference and maintaining a consistent experience for our audience so that we may be recognised. Not just by our customers, but anyone who is looking for affordable energy.

Boilerplate (English)
NextEnergy is a dynamic energy supplier based in Utrecht. They serve tens of thousands of customers with over one hundred employees. The organization has a strong focus on smart technology. By improving energy systems and processes, they focus on the next phase of the energy transition: smart control of equipment at favorable times.
This results in the lowest energyprice for the customer. NextEnergy's mission is to complete the energy transition within every household.
For more info: pers@nextenergy.nl
Boilerplate (Dutch)
NextEnergy is een dynamische energieleverancier gevestigd in Utrecht. Zij bedienen tienduizenden klanten met ruim honderd medewerkers. De organisatie heeft een sterke focus op slimme techniek. Door het verbeteren van energiesystemen en processen richten zij zich op de volgende fase van de energietransitie: het slim aansturen van apparatuur op gunstige tijden.
Dit resulteert in de laagste energieprijs voor de klant. De missie van NextEnergy is de energietransitie afmaken binnen ieder huishouden.
Voor meer informatie: pers@nextenergy.nl